Thank you for being a Greenhouse Partner! We’re committed to building a strong, collaborative relationship with you. To help maintain a consistent, equal and professional brand presence in co-branded marketing materials, we’ve put together this guide with best practices for using the Greenhouse name and logo.
To ensure consistency and protect brand integrity, all co-branded assets must follow Greenhouse trademark and trade name guidelines. Partners may not modify Greenhouse trademarks, combine them with other marks or use them in a way that implies endorsement.
Please review our full Trademark and trade name guidelines for detailed requirements before creating your co-branded materials.
To talk about who Greenhouse is and what we do, here’s how to describe us:
Greenhouse is the all-together hiring platform, helping companies of all sizes hire fairly and strategically, from sourcing to onboarding.
Greenhouse is the all-together hiring platform, helping companies get measurably better at hiring. Their software powers every stage of your hiring process – from sourcing to onboarding – to enable the fast, fair and equitable hiring of top talent. Greenhouse is designed to deeply solve hiring issues and act as a true partner in your hiring process.
Only capitalize words and phrases in combination with Greenhouse if they are official product or program names or company departments. If you have any questions, please reach out to our Partnerships team. For example:
Partners may not use the Greenhouse logo or name in paid display ads or search ads (e.g., Google Ads, Bing Ads) without prior written approval.
Partners are also not permitted to bid on Greenhouse-branded keywords in paid search campaigns, for example:
Let’s amplify a great partnership! Here’s how you can share our collaboration on social media.
Partners may use the Greenhouse name and logo in social media posts (LinkedIn, Facebook, etc.) to highlight partnerships. Greenhouse may engage with partner posts (e.g., commenting) but will not repost content.
Partners may use the Greenhouse name and logo in social media posts to highlight partnerships and may also submit co-branded content to be reposted by Greenhouse.
We’d love to share content that highlights the impact of our partnership, such as success stories, innovative hiring practices or valuable insights for the talent community. Please submit co-branded content to your Partner Manager for approval.
We’ve officially joined the @GreenhouseSoftware ecosystem! This partnership brings new opportunities to drive success for [target audience] with our [product/solution] and Greenhouse’s industry-leading hiring platform. Learn more: [Partner Directory link]. #GreenhousePartner #GreenhouseEcosystem #HiringInnovation
We’re excited to share that we’ve enhanced our [product/solution] to bring more value to @GreenhouseSoftware customers, improving [specific feature]. Learn more: [Partner Directory link]. #ProductUpdate #GreenhousePartner
Partners will need to get written approval to publish any press releases mentioning Greenhouse. Press materials are subject to Communications Team and Legal Team approval. Press requests must be submitted no later than four weeks before the planned publication date. Please visit the Greenhouse Partner Portal for further instructions on how to submit the request.
Our logo is connected and conveys the notion of growth through the rounded elements that emerge from one letter to the next.
As a Greenhouse Partner, you can co-brand your own assets by pairing your logo with ours. Please follow these design and visual guidelines and only use official logo files without modification.
At the center of the Greenhouse identity is our wordmark. It’s how our audience recognizes our name and quickly associates our message with our brand. It is one of our most sacred assets.
Use the width of the Greenhouse “e” as a guide for clear space when placing other elements around the wordmark.
When using the Greenhouse logo by itself, use a minimum clear space of 3 e’s around the logo.
When pairing your logo with the Greenhouse logo, make sure to:
Ensure logos maintain an equal hierarchy (see guidance below)
Separate logos visually by space or a visual divider and always have the minimum clear space around them
Create a harmonious feel in relation to logo positioning, weight, proportions and scale
Below is an example of a preferred lockup
*When pairing logos horizontally, we prefer that you use the divider line. When stacking logos, we prefer you use no divider. If you’d like to use other visual divider symbols, please reach out to our Partnerships team before doing so.
The clear space between two or more logos should be at least six e’s when paired horizontally.
Make sure to visually align the logos as best as possible in the space.
Notice in this example that the x-heights of both logos are centered within the red line to align them horizontally.
Horizontal co-branded lockups are preferred to avoid a hierarchical relationship. If a stacked pairing is required for your asset, please make sure to use minimum clear space (3 e’s stacked vertically). We prefer you do not use a divider when stacking logos vertically.
Make sure to visually align the logos as best as possible in the space. Logos can be vertically centered or left aligned. Please avoid right-aligning the logos and use minimum clear space (3 e’s stacked vertically).
The Greenhouse logo should always be in Greenhouse green, evergreen or white.
Please keep the accessibility of color pairings in mind.
RGB: 36, 164, 127
CMYK: 78, 11, 65, 1
Hex: #24A47F
Pantone: Green C
RGB: 21, 55, 44
CMYK: 89, 50, 76, 60
Hex: #15372C
Pantone: 5467 C
RGB: 255, 255, 255
CMYK: White
Hex: #ffffff
Pantone: White
The Greenhouse logo on a white background or a light, neutral grey should be in the Greenhouse Green color.
The Greenhouse logo on a light, saturated background should be in evergreen.
The Greenhouse logo on a dark background should always be in white.
Here are some examples of design pairings to avoid when using the Greenhouse logo alongside yours to maintain a consistent look for both brands.
With the exception of the Greenhouse logo, partners may not use any other Greenhouse brand elements, including our fingerprints, UI, photography or illustrations.
Thank you for your partnership and following these co-branding guidelines! For any questions, contact partners@greenhouse.io
